Get in the MYX: Data Strategies for Direct Marketers

How Many of Your Members are Shopping with a Competitor?

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Imagine a program that could alert you when one of your customers was about to jump ship and buy a competitive product. Or give you a heads-up when they were shopping for a product you offer but do not currently buy from you.

Now imagine that this same program could deliver this kind of intel in as little as 24 hours of a customer coming into the market for your products and services.

Curious to know which of your customers are shopping with the competition?

We can tell you. Leveraging credit inquiries from all three bureaus, our Loyalty Assurance program identifies those customers who have applied for a mortgage, auto loan, credit card or installment loan in the past 24 hours....giving you the unparalleled opportunity to improve retention and lifetime value by ensuring your products and services are being considered at the very moment a purchase decision is being made.

As an added benefit, our Loyalty Assurance program will also prescreen these active shoppers for creditworthiness using your specific qualification guidelines, allowing you to optimize offers and maximize marketing efficiency.

How valuable would these actionable insights be to your organization?

Let us show you. Take advantage of our FREE Loyalty Assurance Opportunity Analysis. Leveraging our exclusive tri-bureau prescreen marketing platform, we will review inquiry activity within your customer base over the past 30 days to provide you with the following insights:

1. Inquiry Type Distribution: We can help you gain visibility into a wide variety of financial services activity. Specifically, we can outline how many of your customers actively sought credit for a mortgage, auto loan, credit card or installment loan in the past 30 days.
2. Qualification Waterfall: We will apply your specific qualification criteria to those customers with inquiry activity to determine how many of them would meet your guidelines.
3. State Distribution: This view can act as a powerful planning tool when overlaid with your branch locations. We will show you how many inquiries fell into each of your marketing geographies.
4. Credit Bureau Distribution:This analysis demonstrates the power of our tri-bureau prescreen marketing platform by outlining the incremental matches you will gain when leveraging all three credit bureaus as part of the Loyalty Assurance program.

Sign-up for your FREE LOYALTY ASSURANCE OPPORTUNITY ANALYSIS today! Let us demonstrate the value of this proven customer retention and cross-sell solution for your organization!